bougie design aesthetics

A log about a certain aesthetic style from 2010s used by big companies and public institutions and characterized by bright flat colors and smiling characters.

       
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Bougie Design Aesthetics comes from a facebook group that has declared it the next graphic design trend. https://fr-fr.facebook.com/groups/204985190072849/about/ .
They also refer to another name, "alegria", in this eye on design article:
https://eyeondesign.aiga.org/dont-worry-these-gangley-armed-cartoons-ar…

Also available on this thread:
https://twitter.com/HumansOfFlat

 

September 2019

Author
Guillaume
Type